Advanced Growth Hack Guide to Startup PR: Everything you need for Media Coverage

Every other day we get lots of questions from our customers and founders of various startups about the most efficient ways of seeking and getting press coverage. The truth is that the efficiency lies upon a backdrop of research on various issues. From the firm’s PR strategy, one sentence pitch, media list, email pitches to the timing and follow-ups; everything takes time.

As we pondered with some founders who asked this question, we realized the need to outline a general process that can be followed by any startup struggling to get press attention. While there is no standard process that works for every startup, what we have is a framework that can easily achieve PR success if well implemented in various young and innovative companies. Our strategies in this article are for the founder who gets in front of the PR of his company – he or she doesn’t hire a PR firm and doesn’t let his marketing team define the messaging of his or her startup.


Read more: https://press.farm/advanced-growth-hack-guide-startup-pr-everything-need-media-coverage/

Hacking the Press: Clever Ways to Get Free Press Coverage with Zero Budget

On the surface, the process of getting press coverage sounds simple. But, because journalists are constantly pitched about new products, standing out from the crowd can be difficult.

Whether you’re an established business, or you're just getting started, it’s never too soon to let people know about your product. Choosing the best outlet to promote your business is only half the battle.

We’re going to look at some of the most clever ways you can get any influencer or journalist’s attention—even in a crowded space—so you can get more traffic and sales for your business.



Read more: https://www.shopify.com/blog/15973132-hacking-the-press-clever-ways-to-get-free-press-coverage-with-zero-budget